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We partnered with the @ourselvespodcast led by @arrad to build a platform for honest creative conversations, capturing the work, decisions, and discipline behind the people shaping culture. What began as a series of conversations has grown into a living archive, designed to value depth over noise and longevity over moments.
“An irreplaceable, end-to-end creative partner.”
Cordia is a creative powerhouse for creator-founders, with teams in New York and Seoul.
We help creatives and the companies they build translate what they know into work that is strategically grounded, narratively distinct, and made to compound.
From founding brand systems to long-term production partnerships, our systems prove that story and scale can coexist.
From channel architecture to the scripts themselves, we turn a point of view into a body of work, and keep refining it until it lands.
On April 30, 2026, Netflix ordered 28 episodes of Minimum Wage, a workplace comedy set in a chaotic pizza shop, launching later this year.
It started as a web series shot on phones inside a converted school in Liverpool, New York. Eight episodes, posted to TikTok under American High Shorts, more than 30 million views since May 2024.
The seven original cast members return as series regulars and writers. The studio behind them, American High, has made 18 feature films and runs a digital network with over 8 billion views.
American High was built to make this outcome repeatable.
In 2017, Jeremy Garelick bought a defunct school in Liverpool, New York for around $1 million and shot films inside it on Central New York tax credits. Owning the building meant the cost of making things dropped close to zero.
In 2022 he created that same structure for short form. Comedians filmed sketches for five days each, the funniest stayed on salary, and American High Shorts passed 7 billion views.
When Netflix wanted the show, everything it needed already existed in one place. American High already owns the talent, format, footage, and the proof of concept.
Digital studios have the edge. They arrive with the proof already done, so Netflix never has to guess whether the audience would watch or not.
This is the shape talent incubation is taking now, and American High is not alone in it.
Adam Faze runs Gymnasium the same way, a short-form studio behind Boy Room and Girl Room that signs comedians regardless of following and builds shows around them. He says he wants it to be the incubator for this generation that SNL was for the last.
The old path made the creator carry everything: the audience, the risk, the reinvention every morning. The studio model absorbs all of it and turns individual virality into an owned catalog.
For the creator, that is a stable job with real distribution. For the studio, it is an asset that keeps producing after talent moves on.
The talent gets discovered. The company that built the room gets to keep discovering.
We partnered with Instagram Rings winner @omgadrian to build a platform for honest creative conversations - with creators who've gone the distance. What began as a series of conversations has grown into a living archive of leading creators speaking honestly about confidence, voice, and what it truly takes to show up on camera.
“Supercharged my workflow.”
Throughout the past decade, @colinandsamir have established themselves as the definitive voice of the creator economy. We've now partnered with them to shape their short form presence. The mandate was singular: extract the core insight from each conversation and compress it into moments that travel, without losing the unique perspective that makes them worth watching.
“Two YouTubers Became the Creator Industry’s Secret Weapon.”